AW11 Juun.J Detachable Layered Double Rider Leather Jacket

Emerging from the ever-shifting landscape of South Korean fashion, Juun J has carved a path where precise tailoring collides with the raw, unfiltered energy of the streets. At the heart of this movement stands Jung Wook-jun. He sharpened his craft at Esmod (École Supérieure des Arts et Techniques de la Mode) Seoul and spent years navigating Korea’s fashion industry before launching his own brand, Lone Costume, in 1999. But his ambitions stretched far beyond local acclaim.

In 2007, he unveiled Juun J at Paris Fashion Week, marking his arrival on the global stage with a radical vision of menswear. His mission was clear: to dismantle tradition and rebuild it in his own language. He coined his approach “Street Tailoring,” a practice of stretching proportions, distorting silhouettes, and weaving structure with fluidity.

Jung’s work exists in a state of tension. A push and pull between control and motion. He takes the building blocks of classic menswear—military coats, razor-sharp suiting, and opulent fabrics—and bends them into something entirely his own. Oversized shapes, cascading layers, and stark monochromes shape a collection that feels both futuristic and deeply reverent of craftsmanship. Before the world embraced oversized silhouettes, Juun J was already sculpting its foundation. A quiet yet undeniable force behind the rise of “street-luxe,” a movement later embraced by industry giants we know and love today.

His Autumn/Winter 2011 collection was both an exercise in quiet subversion and a meditation on structure. Jung dismantled the rigid codes of traditional suiting, layering each fragment back together in a way that felt both deliberate and instinctual. In lesser hands, such an approach might have felt aimless. But Jung turned deconstruction into wearable poetry. His models, cloaked in voluminous layers, carried the presence of statues caught mid-motion. Imposing yet effortless. Pavilion berets crowned their looks, a whisper of old-world romance in a collection that felt at once contemporary and timeless.

The result was a vision that fused the intellectual charm of Sherlock Holmes with the unwavering discipline of a samurai. Sharp, enigmatic, and unapologetically bold. But this was more than clothing. It was a redefinition of masculinity. A uniform for a new kind of modern world. Or in Jung’s own words: “This man likes wearing jackets. These men like wearing jackets. And so I variated on this. I love layers, and so I add and transform and confuse.”

Take this leather jacket, for example. Crafted from thick, buttery leather, it embodies Jung’s ability to fuse tradition with transformation. Its detachable design allows it to shift between a biker jacket, a sleeveless vest, and a bolero. Reshaping itself like an extension of the wearer. It doesn’t just sit on the body. It moves, adapts, and defies expectation. Much like Jung himself.

Measurements:

Length: 67cm

Shoulders: 47cm

PTP: 51cm

Sleeve: 68cm 

Hem: 44cm